After leaving my work and embarking on the path of my own business, I find myself contemplating the changes in me. Financially, I have gained stability, fostering a mindset of generosity towards those around me. I feel a sense of responsibility towards my employees, realizing that success is a journey we undertake together. I have established clear goals, asking myself why I live and what I aim to achieve.

 I have gained a sense of confidence in my ability to accomplish anything mentally, fostering a positive mindset. The habit of planning meticulously, ensuring no time is wasted, has become deeply ingrained in me, allowing me to feel empowered to memo and plan at any moment. Especially through reading many books related to 'The 7 Habits of Highly Effective People' and actively participating in educational programs, the use of planners has become a central aspect of my life. Memo and meticulous planning have been normalized and integrated into my daily routine. The backpack I carry to and from work always contains my planner, and seeing it consistently on my desk at home or in the office even leads me to believe it's a part of me. As I age and face challenges such as declining memory and increasing complexity in all aspects of life, especially work, memo and planning serve as my 'magic wand' guiding and firmly leading my life forward.

 Firstly, memo has become a seed of mutual trust. By consistently taking notes during meetings or encounters with clients and partners, it instills confidence in both parties that LCC and its CEO can be trusted, eliminating the need for separate contracts or verification processes. (Apart from a few customary agreements typical in global companies, there are no formal contracts for LCC.)

 In conversations and approvals with team managers or certain employees, I continue to take notes, giving the impression that our CEO keeps promises well. (In some cases, this may also put pressure on the other.) By documenting necessary information during calls or gatherings with friends and acquaintances, relationships can be maintained strongly. Similarly, during conversations with my wife, children, or grandchildren, leaving memo records ensures the belief that my husband or father always follows up diligently, even on trivial matters. Regardless of one's memory prowess, humans are creatures of forgetfulness, and without recording through memo, keeping promises becomes challenging.

 Secondly, memo enables the creation of faithful, waste-free days. Each person is granted the same 24 hours, and as one journeys through the long road of life, living until the age of 90, they may lament the shortness of life, which disappears like morning dew. Unable to turn back time or pursue an immortal life like the ambitions of Emperor Qin Shi Huang, if one can spend each day without turmoil, without regrets, and peacefully retire to bed, it might be considered the 'secret to longevity'. If one lives each day, week, month, year, and decade with memo and planning, there may be no regrets akin to the epitaph of Bernard Shaw' "I knew if I stayed around long enough, something like this would happen."

 Thirdly, as the saying goes, "the written word becomes reality," memo and recording are the best ways to manifest dreams. The act of recording hopes, wishes, and goals is akin to sending signals to the universe. Using formal language to convey messages like a green light at a traffic signal, propelling oneself and the world forward. It's like planting a signboard on the track of life, announcing "business commencement!" and declaring to oneself that everything will go well.

 Writing down goals stimulates a part of the brain called the 'fantasy activation system' and activates a special system in the brain that helps you achieve your goals. The fantasy activation system acts as a filtering system in the brain, installing an efficient filter. It sends signals to the cerebral cortex, awakening the brain with messages like "Wake up! Pay attention! Don't miss a single detail!"

 Renowned football coach Lou Holtz, at the age of 28, faced despair due to unemployment. In order to boost her husband's morale, as written in the Schwartz of 'The Magic of Thinking Big', bought by her wife, He decided to put into practice the idea of "writing down the goals he wanted to achieve before he died" and took on the challenge. Appearing on The Tonight Show, being invited to a White House dinner, meeting the Pope, being named Coach of the Year, landing on an aircraft carrier, skydiving, and other seemingly impossible feats for a 28-year-old unemployed individual—yet, he managed to achieve 103 out of 107 goals. It's akin to LCC, with its domestic 100% sales, setting a company vision of being a 'century-old company through exports' and, after a decade, being astonished that 51% of its revenue comes from exports.

 Fourthly, memo allows the mind to clear, and a lightened, clearer mind serves as a creative source for new ideas. As the evolution of artificial intelligence and the streamlining of various tasks gradually change the roles of humans, future jobs requiring creativity and originality are expected to increase significantly. Therefore, wasting cognitive capacity on low-value tasks is not an option.

 Ultimately, the idea is to continue memo-ing to avoid wasting time and energy on unnecessary processes of recalling past facts, which detracts from engaging in higher-level thinking. Memo or notes serve as a 'second brain' for storing memories, akin to an external hard drive, allowing us to input necessary information for later retrieval. Naturally, our 'first brain' should be maximally utilized for creativity, generating ideas, and creating more value, using brain capacity to its fullest potential.

 Successful people were all avid memo-takers. Memo not only serves as a repository for recording and preserving one's thoughts but also acts as a seed for cultivating new ideas and playing a preparatory role. Therefore, in living a successful life, the habit of memo-taking becomes a crucial element and can act as a decisive factor in setting and achieving dreams and goals.

 The world's greatest genius artist, 'Leonardo da Vinci', left behind thousands of memos over 30 years. The king of invention, 'Edison', had 3,000 notebooks of memos, while 'President Lincoln' always carried pen and paper in his hat. Samsung Group's Chairman 'Byung-chul, Lee' transformed the organizational culture and turned it into a global corporation through memo-taking. Dasan Jeong Yakyong's 'Mountain Walk Diary' contained his firsthand memo-ed observations. He famously said, "Write diligently, trust not your mind but your hand. Thoughts are fleeting. There is nothing better than memo as a method to hold onto thoughts. Memo serves as the key to thoughts, and only with memo can memories be restored. Therefore, one must live a life of habitual recording."

CEO BAIK, SUNGCHUN